Media Psychology 724e
Media literacy and the
Social Impacts of Technology
Units and weekly activities
Use the drop down menu from the main vertical menu, or the links below to get to material for each unit and the weekly activities that accompany them.
Unit 1: Narrative Media Orientation (May 6 - 24)
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Week one: Seeing your media bias (May 6 -10)
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Week two: A history and future of digital literacy and narrative media (May 11 - 17)
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Week three: The evolution of digital citizenship (May 18 - 24)
Unit 2: Marshall McLuhan (May 25 - June 7)
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Week four: Overview of Marshall McLuhan (May 25 - May 31)
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Week five: Week 4 - McLuhan's Laws of Media and the Tetrad (June 1 - June 7)
Unit 3: Evaluating Technology (June 8 - 21)
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Week six: Seeing technology and media (June 8 - 14)
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Week seven: Evaluating technology and media (June 15 - 21)
Unit 4: Modern Media Literacy (June 22 - July 5)
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Week eight: Overview of media literacy (June 23 - 28)
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Week nine: The particulars of media persuasion (June 29 - July 5)
Unit 5: Advertising (July 6 - 19)
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Week ten: How do marketers view consumer psychology? (July 6 - 12)
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Week eleven: Nielsen and neuromarketing (July 13 - 19)
Unit 6: Final project (Due August 5th)